HRchitect Tech Vendor News: Social Recruiting Meets Video Interviewing With Spark Hire’s Social Media Integration Feature

Spark Hire launches built-in social media integration to help companies promote video interview opportunities with ease on Facebook, LinkedIn, and Twitter.

Spark Hire (, the fastest growing video interviewing company in the world, launched a new social media integration feature today. Companies can now connect their social accounts to Spark Hire and promote short URLs to these accounts along with a custom message to advertise video interview opportunities. Companies taking advantage of this feature can expand their reach to potential candidates exponentially with this powerful social recruiting tool.

“There’s no denying the firm hold social media has on the HR and recruiting world,” said Josh Tolan, CEO of Spark Hire. “It made perfect sense to develop a feature which helped our video interviewing customers tap into their networks to easily promote opportunities all within Spark Hire.”

Spark Hire is the first video interviewing provider to bring built-in social media integration to its platform. A huge advantage of the feature comes with its use of Spark Hire’s Open Interview Invitation, which was launched in May of last year. The Open Interview Invitation allows companies to create a series of questions and then invite candidates to record video answers via short URL. When candidates follow the URL, they are presented with the job opportunity and are able to navigate through the interview. Social media integration makes it simple and easy to promote Open Interview links to the masses across three major social outlets.

“The new feature also increases the likelihood of candidate referrals. A simple retweet could land companies a qualified passive candidate! Even if someone in your immediate network isn’t job searching, a friend of a friend might know someone.”



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Matt Lafata, HRchitect


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